Beta · Creator storefronts + buyer interest

Shop the stories
behind the style.

Loovly turns gifted and worn pieces into shoppable stories — with one closet link your followers can browse in a tap.

Built for creator closet drops, PR gifts, and story-worn looks.
Creator with her closet
shopby/maya
@mayawears · 142k
LIVE
SOLD
Gifted pieces Sold-out drops Paris vlog jacket PR unboxings Real wardrobes Story-worn looks Sustainable resale Gifted pieces Sold-out drops Paris vlog jacket PR unboxings Real wardrobes Story-worn looks Sustainable resale Gifted pieces Sold-out drops Paris vlog jacket PR unboxings Real wardrobes Story-worn looks Sustainable resale
How it works

As easy as posting a story.

01

Open your closet

Sign up, add your handle, and get your public closet link.

02

List your pieces

Snap a photo, set a price, and add the story behind the piece.

03

Share your link

Post your closet in your Instagram bio, stories, TikTok, or Linktree.

04

Collect buyer interest

Followers browse your pieces and join the interest list.

Curated closet flatlay
"Worn in my Paris vlog."
Every piece tells a story.
For creators

Your closet is your next income stream.

  • Get a branded storefront at loovly.app/closet/yourname
  • Add story context like "worn in my Paris vlog"
  • Track views, clicks, and buyer interest in real time
  • Payments and checkout coming next
Features

Everything you need to launch your closet.

Build a storefront, share one link, and collect demand before checkout opens.

Share-ready closet links

One branded closet link for your Instagram bio, stories, TikTok, and Linktree.

Buyer interest capture

Let followers raise their hand before checkout goes live.

Creator analytics

Track views, clicks, and which pieces followers want most.

Sustainable resale

Give gifted and worn pieces a second life.

Story-worn products

Add context like "worn in my Paris vlog" or "featured in my GRWM."

Built-in virality

Every closet link can bring buyers and future creators into the loop.

Demand discovery

What followers are requesting.

Real categories pulled from creator closets and buyer interest signals.

PR gifts Story-worn looks GRWM pieces Creator closet cleanouts Sold-out drops Sustainable resale Paris vlog jackets Summer reel sunglasses Bags from creator trips Beauty extras
Discover

Featured creator closets.

Demo closets
Maya RiveraDemo
Maya Rivera
@mayawears

Editorial street + Paris vlog energy.

24 pieces 312 interested
Jules KimDemo
Jules Kim
@julesoutfit

Minimalist GRWM and capsule resale.

18 pieces 198 interested
Sami TanDemo
Sami Tan
@samistyles

PR gifts & sold-out designer drops.

31 pieces 487 interested
Why Loovly

Not Poshmark. Not a curated club. Built for creator closets.

Loovly
Generic resale
Creator-first storefronts
Story/context on every item
Shareable closet links
Buyer interest capture
No marketplace crowding
Built-in creator referral loop
Trust

Built for trust.

Creator profiles

Every closet is tied to a real creator identity.

Buyer interest tracking

Followers can request items before checkout goes live.

Support-ready workflows

Policies, moderation, and admin review are built in.

Secure checkout coming next

Payments and payouts will be added after beta demand validation.

Growth loop

A closet link that grows with every share.

Creators share their closet. Followers browse story-worn pieces. Some followers are creators too — and open closets of their own.

01
Creator shares closet
02
Followers browse
03
Interest leads collect
04
New creators join

Creators are already selling through DMs. We make it easier.

"My followers always ask where I got pieces from my stories."
Maya R.
@mayawears · 142k
"I needed one clean link instead of managing DMs and comments."
Jules K.
@julesoutfit · 88k
"I want to know what people actually want before I list everything."
Sami T.
@samistyles · 310k
Loovly on every screen

Manage your closet from desktop. Share it everywhere.

Set up your creator storefront, list your first pieces, and track buyer interest from your dashboard — while followers browse your closet from Instagram, TikTok, Linktree, or any mobile link.

Native apps coming soon
Download on theApp StoreGet it onGoogle Play

Native iOS and Android apps are coming next. For now, creators can use the web dashboard and followers can browse from any mobile link.

Want app launch access?
loovly.app/app/dashboard
Good morning, Maya
Your closet this week
LIVE
Closet views
1,284
New interest
38
Active items
24
Most requested
12
8
5