Cookie & tracking policy

What we use them for

• •Keep you signed in and remember your locale and small UI preferences.
• •Measure traffic, page performance, and aggregate funnel behavior so we can improve the product.
• •Measure the performance of ads and acquisition campaigns we run on Meta and Google.

Essential (always on)

• •Authentication cookies (sign-in session, used by our auth provider).
• •Locale and small preference flags stored in your browser.
• •Security and rate-limit signals used to keep the service safe.

Analytics & ads measurement

• •Google Analytics 4 — anonymous traffic and event data (pageviews, basic conversion events).
• •Google Tag Manager — loads/manages the analytics tags above.
• •Meta Pixel — aggregate measurement of Meta-driven traffic and campaign performance. Loovly intentionally does not pass form-field contents (such as email or buyer-interest message bodies) into Meta Pixel events.

No sale of personal information

Loovly does not sell your personal information. We use the analytics and ads-measurement tools above to understand traffic and measure marketing performance, not to sell data to third parties.

How to control tracking

• •You can opt out of analytics/ads cookies in your browser settings or with a browser-level tracking-protection extension.
• •On Apple devices, App Tracking Transparency controls cross-app tracking by Meta and others.
• •You can also clear cookies and reset device identifiers in your browser/OS settings.

Consent banner status

Loovly shows a Cookie & tracking notice on first visit. A full per-tool consent manager is on the roadmap. Until that ships, treat this page as the authoritative description of cookies and tracking on Loovly. Needs legal review before applying to EEA/UK traffic at scale.

Minors

Loovly is not directed to children under 13. See the Minors section of the Privacy policy.

Questions

For cookie-related questions, email hello@loovly.app.