How Loovly works.

See how creators, followers, brands, and partners use Loovly to discover products, share closets, collect interest, and track demand.

How Loovly works for creators

From photo to public closet link in a few simple steps.

01
Create your profile

Add your photo, handle, bio, social links, and closet details.

02
Take or upload a product photo

Start with a story-worn, gifted, lightly used, affiliate, or brand product.

03
Review your AI draft

Loovly helps draft the title, description, category, condition, and selling notes.

04
Publish your piece

Edit every field, choose how the item is offered, and publish when ready.

05
Share one closet link

Post your Loovly link in your bio, Stories, DMs, WhatsApp, TikTok, or email.

06
Track follower demand

See views, saves, follows, requests, buyer interest, and top pieces from your dashboard.

AI-assisted listings

List faster with AI-assisted drafts

How AI helps create a listing

Start with a photo. Loovly helps turn it into a simple product listing with a title, description, category, condition, and selling notes. Review it, edit it, and publish when ready.

  1. Photo
  2. Draft listing
  3. Edit
  4. Publish
  • Upload a product photo
  • Add a few details
  • Let Loovly draft the listing
  • Review and edit
  • Publish your piece

Loovly helps draft — you stay in control. Review every field before publishing.

Activation milestone

Start with 3 pieces

Your closet feels ready to share once it has a few live pieces. Add 3 items, then share your closet link with followers.

0/3 piecesReady to shareShare your closet
  1. 11 piece listed
  2. 23 pieces live
  3. 3Closet ready to share
  4. 4First follower interest

What you can add to your closet

Loovly is built for resale, affiliate picks, gifted products, brand items, and creator opportunities.

Story-worn pieces
Gifted or PR products
Lightly used items
Affiliate picks
Brand products
Paid opportunity products

What followers can do

Followers do not need to download an app. They can browse your public closet link, save pieces, follow your closet, request items, and ask questions from any browser.

Browse products
Save favorites
Follow your closet
Request items
Ask questions
No app required for followers

See what your followers care about

Track product views, saves, follows, buyer interest, referrals, and brand opportunities from one creator dashboard.

Listings
Buyer interest
Audience
Analytics
Affiliate products
Brand opportunities
Referrals
Beta

Buyer interest now. Checkout later.

During beta, followers can save pieces, submit interest, request items, and ask questions. Creators can follow up directly. Loovly Checkout, protected payments, order tracking, and payouts are being prepared separately.

Optional growth tools

After your closet is active, Loovly can also help you grow through referrals, affiliate products, and brand opportunities.

Invite creators

Share your invite link and track eligible referral rewards.

Add affiliate picks

Add products you recommend with links or codes.

Organize brand products

Track gifted, PR, campaign, and paid opportunity products.

Quick questions

Is Loovly free to start?

Yes. Opening a closet, adding products, and sharing your link is free.

What can I list in my closet?

Story-worn pieces, gifted or PR products, lightly used items, affiliate picks, brand products, and paid opportunity products.

Do followers need an app?

No. Followers browse, save, follow, and request from any browser — including Instagram, TikTok, and WhatsApp.

Can I use Loovly for brand or affiliate products?

Yes. Loovly supports resale, affiliate products, brand products, and UGC opportunities in one closet.

Does Loovly publish listings automatically?

No. Loovly can help draft a listing from a photo, but you review and publish every item yourself.

How many products should I add first?

Start with 3 pieces. That makes your closet feel complete enough to share.

Can I use Loovly if I already sell through Instagram or another store?

Yes. Loovly gives you one organized closet link where followers can browse, save, request, and discover your products.

Ready to open your Loovly closet?

Start with one photo. Publish 3 pieces. Share one link.